Outspan Global University Library

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Principles & practice of marketing / Jim Blythe.

By: Material type: TextTextPublisher: Los Angeles : Sage, 2014Edition: 3rd editionDescription: xxvii, 772 pages : color illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781446274002 (pbk.)
  • 9781446273999 (hardback)
Other title:
  • Principles and practice of marketing
Subject(s): LOC classification:
  • HF5415 .B48525 2014 .B48525 2014
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Main General stacks HF5415 .B48525 2014 (Browse shelf(Opens below)) Available 102986
Books Books Main General stacks HF5415.B48525 2014 (Browse shelf(Opens below)) Available 102985

Includes bibliographical references and index.

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