Outspan Global University Library

Integrated marketing communications (Record no. 1012)

MARC details
000 -LEADER
fixed length control field 01580cas a2200469 a 4500
001 - CONTROL NUMBER
control field 11455471
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250615085503.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field t|
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 951010d19952003couar 0 a0eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95648458
022 0# - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 1085-1577
ISSN-L 1085-1577
Source 1
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm33265083
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency NSDP
-- DLC
-- InU
-- EbpS
-- InU
-- OCoLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
-- nsdp
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.123.I583
Item number .I583
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 20
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Picktson, david
222 #0 - KEY TITLE
Key title Integrated marketing communications
245 00 - TITLE STATEMENT
Title Integrated marketing communications
Remainder of title IMC.
246 1# - VARYING FORM OF TITLE
Display text Issues for <2001-> have title:
Title proper/short title Integrated marketing communication research journal
246 30 - VARYING FORM OF TITLE
Title proper/short title IMC
246 17 - VARYING FORM OF TITLE
Title proper/short title IMC research journal
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boulder, CO :
Name of publisher, distributor, etc. IMC Graduate Program, School of Journalism and Mass Communication, University of Colorado,
Date of publication, distribution, etc. [1995-
300 ## - PHYSICAL DESCRIPTION
Extent v. :
Other physical details ill. ;
Dimensions 28 cm.
310 ## - CURRENT PUBLICATION FREQUENCY
Current publication frequency Annual
362 0# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation Vol. 1, issue 1 (spring 1995)-
362 1# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation Ceased with v. 9 (spring 2003)
500 ## - GENERAL NOTE
General note Title from cover.
590 ## - LOCAL NOTE (RLIN)
Local note SERBIB/SERLOC merged record
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in marketing
Form subdivision Periodicals.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
Form subdivision Periodicals.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element University of Colorado, Boulder.
Subordinate unit Integrated Marketing Communication Graduate Program.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c serials
d u
e ncip
f 19
g n-oclcserc
936 ## - OCLC/CONSER MISCELLANEOUS DATA (OCLC); PIECE USED FOR CATALOGING (pre-AACR2) (RLIN)
OCLC control number(s) of parallel record(s) (OCLC); Piece used for cataloging, PUC (RLIN) Vol. 7 (Spring 2001) LIC
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Main Main General stacks 06/15/2025   HF5415.123.I583 102990 06/15/2025 06/15/2025 Books

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